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Score points for the Environment during Keep Australia Beautiful Week 25 - 31 August 2008

Wednesday, 20 August 2008

Keep Australia Beautiful Week kicks off on Monday 25 August and we’re asking you to Score points for the Environment to help tackle climate change and protect our natural resources.

You can get involved by logging on to The Keep Australia Beautiful website at www.kab.org.au and participating in the 100 point challenge at home, at work or at school. Simply register and record your actions against the list of activities featured on the website and join with other Australians in the fight to reduce our greenhouse gas emissions.

You could even receive a phone call from TV & Radio personality, John Blackman, who has taken on the challenge of calling people to say “thanks” once they reach their 100 point goal!

Example partner activities that will earn you points towards your 100 point goal include:

  • Recycle your mobile phone, charger and accessories at official MobileMuster collection points including Telstra Shops and mobile phone retailers, or pick up a free MobileMuster recycling satchel from Australia Post.
  • Refill or recycle empty printer cartridges at Cartridge World.
  • Complete the waste checklist on the Hungry Jack’s tray liner available in restaurants throughout August.
  • Purchase and install GE energy saver light globes.

By signing up to the challenge, you could also win a $10,000 Modern Solar home make-over – which means you’ll be doing even more for the environment.

Primary schools nationally can participate in a Score Points for the Environment classroom challenge and Design a Sustainable Garden competition, run in conjunction with Scholastic Book Clubs, for the chance to win books, water conservation tools, $1000 worth of native plants and even a visit to their school by Don Burke.

Check out the TV and Radio ads on our website that feature John Blackman promising to make his calls, whilst Australian of the Year, country singer, Lee Kernaghan and Keep Australia Beautiful spokeswoman, Lara Shannon, also feature in the TV community service announcements which are airing around the country throughout August.

Other Keep Australia Beautiful Week Ambassadors lending their support include Neighbours actor & model, Erin McNaught; Olympic Race Walker, Jane Saville; the West Coast Eagles; Miss Universe Australia 2008, Laura Dundovic, NRL players and many others.

Media launch activities will be taking place around the country from Monday 25th August, so keep an eye out on the website for what’s happening in your state or regional area.

For rugby fans… the National Rugby League is one of many promotional partners supporting the campaign with player ambassadors attending state and local events. If you’re a Sydney Roosters or South Sydney Rabbitohs fan be sure to take along any old mobile phones, batteries and chargers, as well empty printer cartridges, for recycling to their Friday 29 August match at the Sydney Football Stadium.

So why wait? Sign up now to Score Points for the Environment at www.kab.org.au